What we think

This is some of the stuff we’ve been writing about recently

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Matter in the Media – RACONTEUR

Gerard Frith, chief executive of AI consultancy Matter, explains how AI adds value by modelling and reapplying expert kno…

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Designers need to wake up and smell the good coffee

You only need to look around at all the articles written to know there is a real shift happening in design. Businesses are al…

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Re-Imaging the Insurance Industry: What start-ups are showing us about the future of Insurance

The insurance industry is ripe for disruption. If you believe that the comparison sites have already transformed the industry…

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How to save the world by selling your personal data.

I am guilty. Every day, I help companies improve their customer experiences. Every day, I promote automation over people. …

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Cyborg superpowers for our team

I want to give our team superpowers and I think it might be possible. There are a number of human traits that any team displ…

Free Desk Space? Why we’re giving back.

Come Join us! We are very excited about how the Artificial Intelligence space is heating up.  While our corporate clients…

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Better Than A “Wang Bang”: Artificial Intelligence is The Future of Customer Service

Companies spend over £40bn per year on NOT answering customer questions Forbes Magazine recently reported that there are 27…

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‘Watch out, they’re behind you!’ How success is no longer enough in the future of business

Check the FTSE top 10 and the same well-known companies appear through one decade to another: Unilever, Rio Tinto, HSBC Ho…

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Inform your innovation strategy – The 6 Harvard Business Review articles you need to read.

Harvard Business Review cited “Innovation” 669 times in the last year. Innovation is not in danger of becoming a buzzwor…

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Balancing Time Op’s vs Change

Being in operations management involves handling many aspects of running an organisation. The operations department also have…

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Achieving Savings with Low CAPEX Risk

Each time a company allots a certain amount of money for capital expenditures, it entails risks. Some risks are small, such a…

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5% Today – 10% Tomorrow! Where Does It Stop?

An instruction has been brought down from higher management that you must find ways to reduce cost; for you to implement a bu…

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Industry Trends to Make Digital Change Easier

According to a forecast by Forrester.com, channel shift tops the list of 2015 top trends in the customer service industry. Co…

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The Cost of Building Without Customer Testing

Companies and government agencies are becoming increasingly more interested in implementing channel shift strategies to reduc…

Hugo think's old people could be turned into distribution centres.  He's written about it and everything.

I’m not saying you should bundle old people into car boots, but…

We’ve all experienced the pain of being out when the parcel is delivered. The ensuing ping pong that is organising re-deliv…

Gerard loves talking about AI.

Hard Shift – Revolutionary Innovations in customer centred digital transformation.

Tonight we threw an event and opened the floor to the wonderful world of channel shift. Londons business elite and early adop…

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Three ideas you’ll want to borrow from behavioural psychology for your digital transformation efforts.

To maximise the ROI of your digital transformation efforts you need to change the behaviour of your customers. Where the…

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The 9 features of highly successful channel shift projects.

Channel-shift projects are rooted in cost-savings associated with moving customers away from expensive phone calls to cheaper…

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You can’t make a fish climb a tree!

Dyslexia and the role it pays in peoples lives and in the educational system has for a long time been a topic of interest wit…

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“Measure, Learn, Build” – The Mantra for Intrapreneurs.

"Measure Learn Build" is the mantra of the Lean Start-up movement, however it's a mantra that leads to waste in corporate env…

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Experience Customer Channel Shift

Matter Digital create customer experiences that will deliver your channel shift goals in months. Our proven ‘Experience …

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Matter 2015 CES Roundup

If there’s something you should know about us here at Matter is that we’re all mega Tech and Gadget geeks, so what be…